HN - Marketing Manager

Job Description: Marketing Manager
Location: Hanoi
Reports to: CEO Athena CM

I) WHO WE ARE

• Admicro is currently one of the leading Digitals Advertising and Communications companies in the field of Internet advertising exploitation.
• We have been holding the largest market share in online advertisement, owning 20 internal sites, 5 exclusive newspapers and 151 partner sites; reaching 33 out of 36 million internet users in Vietnam, coverage of 97.6% of the network community on PCs and 95% on mobile devices; and contributing to branding for 1,000 brands in many fields and successfully implementing 12,000 media campaigns each year.

II) WHAT YOU WILL DO

Develop and execute overall marketing strategies for Athena CM's products, including:

• Athena CM (https://athenacm.vn/): Develop marketing strategies focused on brand awareness and enhancing customer engagement. Manage both online and offline advertising campaigns to boost brand recognition and drive sales.
• Magneto Agency (https://magneto.vn/): Implement creative communication campaigns to promote the Magneto Agency brand and its services. Optimize content and advertisements to reach potential customers.
• ZLAB (https://zlab.vn/): Develop marketing campaigns for the GenZ Area project to attract the younger generation, build a community, and enhance engagement. Focus on social media channels and digital platforms suitable for Gen Z.

Build and manage personal branding strategies for the CEO:

• Develop a personal branding plan for the CEO across social media channels and other media platforms.
• Manage content, craft messaging, and coordinate with PR and media teams to optimize the CEO’s personal image, establish a strong presence in the industry, and enhance the brand's credibility.

Manage and coordinate multi-channel marketing activities:

• Plan and execute integrated marketing campaigns across various channels: Digital Marketing, PR, Events, Email Marketing, and other communication activities.
• Measure and evaluate the effectiveness of marketing campaigns, adjusting strategies as needed to achieve business objectives.

Lead and develop the marketing team:

• Build and manage the marketing team, providing training and development to ensure job completion and goal achievement.
• Guide the professional development of team members.

Develop and manage the marketing budget:
Plan the annual marketing budget, monitor, and optimize marketing expenses to achieve maximum efficiency.

III) WHAT WE NEED FROM YOU

• Bachelor’s degree or higher in Marketing, Economics, Business Administration, or related fields.
• At least 3-5 years of experience in Marketing, especially in agencies or communication companies.
• Strong leadership and team management skills, excellent communication, and presentation abilities.
• In-depth knowledge of Digital Marketing channels and communication tools.
• Creative thinking, ability to work independently, and under pressure

IV) WHAT YOU WILL GET FROM US

• Competitive salary and attractive performance-based bonuses (negotiated on capacity, experience) 
• Dynamic and creative working environment with high advancement opportunities.
• Opportunity to participate in large projects, with challenges and learning opportunities from industry experts.
• Access to continuous learning and development programs.
• Collaborative and dynamic work environment.

V) HOW TO APPLY

• Please send your Resume and Portfolio to us: talents@admicro.vn